Known for its sugar cane plantations and beautiful beaches,the city of Mackay is central for car hire travellers along the magnificent East Coast of Australia. With a population nearing 80 000, Mackay is a popular tourist destination and often used as a base to explore the surrounding beaches and natural attractions.Located on the central Queensland Coastline, almost between Brisbane and Cairns, the Mackay district covers a massive stretch of land, including islands in the Great Barrier Reef.